The complete match-day system: hydration, energy, focus and the kit to carry it, built on the science that fuels elite sport. Train with it. Trust it on match day.

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Build notes: sticky mobile add-to-cart bar carrying pack name + £69.99 + star rating + ATC button. Trust strip under CTA: Informed Sport certified · Free UK delivery over £[x] · Secure checkout. Hero image: pack contents laid out in context (kit bag + products), LCP < 2.5s.

Why the pack, not the pieces: it's built so nothing's missing and nothing's wasted — enough hydration, energy and focus for a full block of training and matches, plus the kit to carry it. That completeness is the saving.

Athlete proof slot (build note): confirm and insert a signed football/team-sport athlete quote on match-day hydration or fuelling — short quote + name + "Professional Footballer." If no football athlete is contracted, use a verified-buyer review from a player instead.

Eyebrow: Players like you trust it too, then the quote(s) above.

Official partner of Tottenham Hotspur and New York City FC.

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Sustained power, sprint repeatability and sharp decisions. Why match-day fuelling decides the final third.

Football is not a steady-state sport. It is 90 minutes of repeated high-intensity sprints, decelerations and changes of direction, layered over a continuous aerobic base. Every one of those actions draws on your muscle glycogen stores, and once those stores run low, the cost is measurable: slower sprint recovery, reduced power in the final 15 minutes, and slower decision-making at exactly the moment matches are won and lost.

A top-level footballer can cover 10–13km in a match, with the majority of decisive actions (sprints, tackles, shots) clustered into the periods when fatigue is already highest. Research on team-sport performance consistently shows that high-intensity running distance declines in the second half when carbohydrate availability falls. The players who fade are rarely less fit — they are under-fuelled.

This pack is built on three principles: (1) start the match already hydrated and fuelled, so you are not playing catch-up; (2) maintain carbohydrate availability across both halves to protect second-half sprint output; (3) time caffeine so concentration and perceived effort are supported when the match is decided. Train with it first. Trust it on match day.

Mixed with water, HYDRO+ delivers 1,576mg of electrolytes per serving, including sodium, the primary electrolyte lost in sweat, to support fluid absorption and maintain performance across 90 minutes.

Why hydration decides the second half: a loss of as little as 2% of body weight through sweat is enough to impair both physical and mental performance, and in a warm match, players can lose well over a litre of sweat. Football's stop-start intensity makes this easy to underestimate, because you rarely feel the cumulative loss until your sprints slow. Start hydrated, top up at every natural break, and you arrive in the final third sharp rather than surviving.

Delivers 22g of single-source carbohydrate in an isotonic solution. No water required to digest, and formulated to minimise stomach distress under match conditions. Supplied as four flavours of your choice, so you can pick the ones you tolerate best across the season.

Football's repeated sprints burn through muscle glycogen far faster than steady aerobic exercise. A gel taken pre-match and at half-time tops up the fuel your high-intensity actions depend on, protecting sprint repeatability when the game opens up late on. The best gel is the one you'll actually take, so use training to find the ones that sit easily for you.

A concentrated caffeine shot, taken before kickoff or at half-time depending on your tolerance and the demands of the match. Dose to your individual response, and establish this in training, never on match day.

Plasma caffeine levels peak roughly 30–60 minutes after consumption. Taken before kickoff, the effect supports focus through the demanding opening exchanges; taken at half-time, it supports concentration and effort tolerance through the second half, when fatigue is greatest and lapses in concentration cost goals.

Your match-day bottle. 800ml capacity to carry a full HYDRO+ serving to the touchline, ready for every warm-up, break in play and training session.

A durable, dedicated bag for boots, kit and fuel in one place. When your nutrition travels with you, you turn up ready rather than relying on whatever's available at the ground.

Your match has four fuelling checkpoints. The opening fuel sets you up; miss the half-time top-up and the final 20 minutes compound that mistake. Get all four right, and you finish the match as strong as you started it.

Pre-match (90–120 minutes before kickoff) — 1x SiS HYDRO+ in 500ml water. Hydration priming ensures you start the match fully hydrated, not playing catch-up against a sweat loss you can never fully recover mid-game. Sip across the window rather than drinking it all at once.

Warm-up / pre-kickoff (15–30 minutes before) — 1x SiS GO Isotonic Energy Gel + SiS Caffeine Shot (if taken pre-match). A gel immediately before kickoff tops up blood glucose and spares your muscle glycogen for the actions that matter. If your tolerance suits a pre-match caffeine dose, take the shot here so plasma levels are rising as the demanding opening exchanges begin.

Half-time — 1x SiS GO Isotonic Energy Gel + 150–250ml SiS HYDRO+ (+ SiS Caffeine Shot if not taken pre-match). This is the single most important checkpoint. A gel restores carbohydrate availability for the next 45 minutes; HYDRO+ replaces the sodium and fluid lost in the first half. Don't waste the interval — fuel it.

Second half (~60–70 minute mark, as play allows) — 150ml SiS HYDRO+ at the next natural break. Take fluid at injury breaks, substitutions or stoppages. A final electrolyte top-up protects sprint power and decision-making through the closing 20 minutes, the period that decides most matches.

Practising your match-day nutrition in training is non-negotiable. High-intensity exercise reduces blood flow to the gut, which impairs absorption and increases the risk of gastrointestinal discomfort if you introduce unfamiliar products on match day. The player who tries a new gel for the first time before an important fixture is running an experiment at the worst possible moment.

Take your planned gels and HYDRO+ during high-intensity training sessions and small-sided games, not just easy runs. Establish your caffeine tolerance and timing the same way, and never debut a caffeine dose on match day.

Begin rehearsing your full match-day strategy at least 3–4 weeks before any fixture that matters. Your gut's adaptation is your performance edge. Skip it and match day becomes a gamble. Do it, and you play the final third with the same legs and the same sharpness you had at kickoff.

Caffeine is one of the most well-researched performance aids in sport. The evidence consistently shows it reduces perceived effort, delays fatigue, and supports concentration and reaction time during prolonged high-intensity exercise — all directly relevant to football's second-half demands.

For football, timing is the decision. A pre-kickoff dose supports focus through the opening exchanges; a half-time dose, peaking 30–60 minutes later, supports concentration and effort tolerance through the period when matches are most often won and lost.

Critical: caffeine response varies significantly between individuals. Use training to establish your tolerance, your optimal dose, and the timing window that suits your game. Get this right before it matters, never on match day.

When should I take the caffeine shot? Either before kickoff (for focus through the opening exchanges) or at half-time (to peak through the second half). Plasma caffeine peaks 30–60 minutes after you take it, so choose the window that matches when you most need concentration. Establish your dose and timing in training first.

How many gels should I use in a match? As a guide, one before kickoff and one at half-time covers most 90-minute matches, with 24 gels across four flavours of your choice giving you a season's supply across training and games.

Is everything in the pack Informed Sport tested? [Build note: confirm and state Informed Sport / batch-testing status per product so the answer is explicit — every claim must withstand scrutiny.]